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Adobe Experience Manager Sites Business Practitioner Expert Certification Path

This page provides information on how to attain this certification. It includes a description of the exam, study materials, step-by-step instructions on the certification process, and how to renew your certification.

Exam description

Learn who should take this exam, what experience is recommended, and what subjects are covered on the exam.

Exam details


  • Level: Expert (1-3 years’ experience)
  • Passing Score: 32/50
  • Time: 100 mins
  • Delivery: Online proctored (requires camera access)
  • Available languages: English, Japanese
  • Cost: $225 (global) / $150 (India)
  • Exam ID: AD0-E121 (English), AD0-E121-J (Japanese)

Intended audience



  • Solution consultant
  • Consumer experience professionals
  • Product owners of solution being designed and implemented
  • Business analysts
  • Solution architects
  • Individuals in partner organizations and freelancers who perform an analyst job role for AEM solutions
  • Marketing specialists who know the features and capabilities needed to engage developers to define a solution for business needs
  • Customers who use the product (that is, Power Users)

 

Minimum experience

 

You should have:

 

  • Experience with AEM features and capabilities needed to engage developers to find business solutions
  • The ability to use AEM products to manage content to drive digital experiences
  • An understanding of what modules are present
  • A deeper insight into modules such as Sites, Assets, and Forms

 

Additionally, you should be familiar with the following technologies and environments:

 

  • Content management tools
  • Digital asset management tools
  • Projects
  • Forms
  • Experience fragments and content fragments
  • Screens
  • Workflows
  • Launches
  • CRXDE Lite
  • User administration
  • Multi-site management
  • Monitoring tools
  • Versioning
  • Personalization and context hub
  • SPA Editor
  • Tagging
  • Browser usage
  • General understanding of the Web
  • Responsive web design concepts
 

 

 

 

 

Exam objectives and scope

This section provides information on the exam content.

 

Section 1: Education (22%)

 

  • List relevant AEM features and capabilities
  • Recommend how to leverage AEM features to meet business needs
  • Apply procedural concepts necessary to conduct training for content editors

 

Section 2: Architecture (24%)

 

  • Recommend an Information Architecture to leverage AEM Standard Features to meet business needs using on-prem or Adobe hosted (Cloud) environment
  • Describe how AEM integrates with third-party services
  • Determine how to define roles and permissions
  • Describe caching approaches

 

Section 3: Business Analysis (38%)

 

  • Map standard modules of AEM to different business problems for the customer
  • Apply content management concepts for AEM modules
  • Identify typical project stakeholders
  • Apply procedural concepts necessary to support collaboration of all parties involved
  • Determine how to meet the core business goals while remaining within budget and/or scope
  • Determine how questions from developers should be answered with respect to the business goals

 

Section 4: Setup and Implementation (16%)

 

  • Determine how to configure and use content components to show best practices of AEM
  • Verify the correct implementation of features, and locate and describe occurring errors

 

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Certification at Adobe

Welcome to Adobe Certification! We're thrilled that you're interested in enhancing your skills and expertise. Please take a moment to fill out the form below, and our dedicated team will be in touch with you shortly.

 

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