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Adobe Commerce Business Practitioner Expert Certification Path

This page provides information on how to attain this certification. It includes a description of the exam, study materials, step-by-step instructions on the certification process, and how to renew your certification.

Exam description

Learn who should take this exam, what experience is recommended, and what subjects are covered on the exam.

Exam details


  • Level: Expert (1-3 years’ experience)
  • Passing Score: 31/50
  • Time: 100 mins
  • Delivery: Online proctored (requires camera access)
  • Available languages: English
  • Cost: $225 (global) / $150 (India)
  • Exam ID: AD0-E708

Intended audience


  • Business Analyst
  • Commerce Strategist
  • Consultant
  • Technical Project Manager/Technical Account Manager
  • Application Architect/Solution Architect/Specialist
  • Agency Admin/Director/Manager/Consultant
  • Digital Marketing Director/Manager/Developer

Minimum experience

 

You should have approximately 1-3 years of hands-on Commerce experience and a broad understanding of the e-commerce experience.

 

You should have experience in:

 

  • Digital marketing: SEO, CMS, sales techniques like cross-selling and up-selling, understanding Google Analytics, email templates
  • Security, compliance, and privacy laws, such as PCI, GDPR, ADA, CAN-SPAM, PSD2
  • Sales/marketing strategies like omnichannel and multichannel
  • Experience in project management, requirements gathering, integration flows, general e-commerce laws, software development methodologies, and monitoring
  • Understanding of business, commerce/e-commerce, and logistics
  • Basic understanding of customizable applications, cloud, and server infrastructure
  • Modern e-commerce terminology

 

Additionally, you should be comfortable using the following technologies:

 

  • Adobe Commerce - version 2.4
  • Analytics and performance tools: Google Analytics, tag manager, SWAT, New Relic, Fastly, Google Lighthouse
  • Security tools: PCI compliance, ADA, GDPR, and so on
  • Cloud or on-premise architecture

 

 

 

 

Exam objectives and scope

 

This section provides information on the exam content.

 

Section 1: Core Features/General Configuration (46%)

 

  • Identify the features of Adobe Commerce Open Source Edition and Commerce Edition
  • Distinguish the differences between all editions of Adobe Commerce products
  • Determine how to utilize product types and their features to meet customer requirements
  • Interpret requirements and mock ups to determine if they can be met with native functionality
  • Demonstrate knowledge of the admin panel and the location of common features
  • Demonstrate the ability to import/export Adobe Commerce entities
  • Understand how to natively configure cart and checkout
  • Evaluate the native available shipping methods in Adobe Commerce and how they apply to common use cases
  • Understanding the ways to create and publish stylized content using the Adobe Commerce CMS features including Page Builder
  • Using native tools to manage the order life cycle
  • Demonstrate the ability to configure the various gifting options (gift cards, gift wrapping, give messages)
  • Configuring and modifying transactional emails
  • Explain the customer self service and loyalty program native features in B2B

 

Section 2: Merchandising (10%)

 

  • Demonstrate the ability to create promotions to meet specific business criteria and how it determines final pricing
  • Demonstrate ability to manage categories and products
  • Understand the different pricing configurations and how they affect the final price

 

Section 3: Digital Marketing (4%)

 

  • Recommend best practices for SEO using native features
  • Assess common metrics in Google Analytics and BI

 

Section 4: Add-on Modules and Additional Products (18%)

 

  • Describe the B2B functionality and how it relates to common B2B scenarios
  • Apply business requirements to suggest a solution using MSI
  • Explain the advantages and how to use BI to the Adobe Commerce solution
  • Distinguish the differences between native search and LiveSearch
  • Apply business requirements to determine how to apply taxes, duties and exemptions in a B2B environment
  • Understand how to apply tailored pricing to a B2B customer
  • Understand the differences between Adobe Commerce native product and Adobe Sensei product recommendations

 

Section 5: Systems Architecture (10%)

 

  • Evaluate requirements to determine which websites, stores, and store view are necessary
  • Identify and analyze performance metrics to make improvements
  • Understand the available methods to integrate external system with Adobe Commerce
  • Differentiate between headless approaches and traditional

 

Section 6: Compliance/Security (12%)

 

  • Demonstrate how to secure the Adobe Commerce data access with roles and permissions
  • Understand the basics of compliance for privacy laws and payment security
  • Explain common security aspects of an Adobe Commerce project
  • Understand the basics of tax laws and how to configure

 

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Certification at Adobe

Welcome to Adobe Certification! We're thrilled that you're interested in enhancing your skills and expertise. Please take a moment to fill out the form below, and our dedicated team will be in touch with you shortly.

 

Why Choose Adobe Certification?
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  • Validate your Adobe skills and expertise
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