This section provides information on the exam content.
Section 1: System configuration (25%)
- Demonstrate system-wide configuration of settings in the Administration node
- Apply the process to extend the OOTB Recipient schema
- Define schema details (primary keys, auto primary keys, database indexes)
- Distinguish the applicable uses of Form Renderings
- Distinguish system-wide configuration settings that affect the workspace/project level
- Identify configuration settings for SFTP external accounts
- Identify the configuration settings for Open and Closed enumerations
- Differentiate Typology Rule Types
- Identify requirements to utilize a custom Target Map and its effects to OOTB functionality
- Describe how externally generated audiences from other Adobe Experience Cloud solutions are accessed in Adobe Campaign Classic
- Describe the business use case for interactions and offers
- Describe the business use case for Message Center
- Identify V8 API data import functionality
Section 2: Customization (16%)
- Apply the process to edit Campaign schemas
- Identify the settings to ensure correct schema extension or configure custom schemas
- Describe the use case for customized Options
- Describe the use case for Seedlists
- Modify the OOTB opt-out / Unsubscribe web app
- Apply the process to create Content Management components
- Identify the use cases to use Content Management
- Apply to process to update the OOTB forms
Section 3: Operational security (10%)
- Describe the process for adding user groups and roles
- Apply the process to translate the user management matrix with correct user rights and hierarchy
- Identify and define the correct permissions
- Identify the security zone for a user group
Section 4: Technical Workflows (29%)
- Apply the process to import/export
- Identify the different sources of data that a workflow can access
- Apply the process to transform data and manipulate the work table
- Enumerate applicable workflow activities and their features/properties
- Apply the process to configure workflow properties
- Extend activity functionality using the Expression Editor
- Distinguish the difference between the OOTB workflows and user-created workflows
- Explain the purpose of the OOTB workflows
- Troubleshoot custom workflows
- Differentiate between variable types and their scope and usage
- Identify the OOTB variables and their use
- Apply the process to configure alerts and approvals
- Identify types of campaign databases
Section 5: Instance Maintenance (4%)
- Identify errors from different service logs
- Explain Workflow Heatmap readings
Section 6: Campaign configuration (14%)
- Apply the process to create campaigns using Campaign templates
- Describe the process to create approvals
- Identify errors by analyzing audit logs
- Identify the usage of different deliveries, given a campaign scenario
- Define the process to create the advanced process in workflows
- Describe workflow execution methods
